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Home » FinTech  »  What is Affiliate Management? Best Affiliate Marketing Services
What is Affiliate Management? Best Affiliate Marketing Services

It exists to make life easier and help you measure the traffic and revenue driven by your affiliate partners. Affiliate management is managing, tracking, organizing, and optimizing the various components of an affiliate program. In other words, it’s the operational arm of affiliate marketing — ensuring that an effective program is in place and producing results.

Awin also takes a $5 deposit to join the network, which is reimbursed once you reach your first payment threshold. Plus, HubSpot is known for its array of educational resources and its affiliate program follows suit. Affiliates get an extensive collection of helpful resources that make creating content for HubSpot’s various products relatively quick and easy. Rakuten is a cashback site that gives consumers money for making purchases through its website. It’s quickly becoming a popular shopping site, with recorded revenue of $3.4 billion for Q2 2021, up 15.8% year over year, and is continuing to grow. Sign up for Shopify's free trial to access all of the tools and services you need to start, run, and grow your business.

Affiliates drive traffic or sales through referral links, and when a purchase is made, they receive a percentage of the revenue. You can find our affiliate managers at affiliate summit and all various industry events for our business development to consistently increase our database and workshop at how to best amplify your brand. Our affiliate agency offers a revenue sharing marketing program that surpasses industry standards and drives a successful and sustainable affiliate program. Reputable program management companies will handle all aspects of an affiliate campaign, including finding suitable affiliates, vetting their sales and paying them. These digital marketing companies manage the entire affiliate sales process, and provide merchants with your approved tools and marketing resources for promoting the product.

Partnerstack connects you with affiliates specializing in SaaS product promotion. More than 800,000 affiliates are waiting to learn about your brand in the PartnerStack Marketplace. Whether you work with affiliates or influencers,’s platform can take care of the whole life cycle.

  • Additionally, Tapfiliate is part of the Amitad, a network that gathers advertisers and affiliates in one platform.
  • Its industry-leading affiliate program offers up to 50% recurring commissions for every sale you generate (including plan renewals, updates, and one-time purchases).
  • It’s led by Chris Macintosh (analyst turned investor turned financial guru) and his team of professional investors.
  • They’re especially persuasive if the bonus you offer is something you normally sell, because then shoppers can see its actual dollar value right on your site.

To do that, read our blog on affiliate marketing tips to attract the right buyers, gain more influence, and earn more passive income. CJ is one of the larger affiliate networks around, taking up 8.14% of the industry market share. It’s partnered with big enterprise brands like Priceline, J.Crew, Overstock, and Barnes & Noble. Shopify Collabs is the ultimate affiliate network when it comes to finding influencers who can help drive sales for your business.

We work with just 6000 of the top affiliates in the world so you can be confident in our management coupled with their abilities. Our highly successful affiliate managers have built close working relationships with them over years, which means we can pair you with the perfect publishing partners. Yes, there are several free platforms and affiliate networks available for little or no money.

affiliate management software options for SaaS and ecommerce

Fiverr’s affiliate marketing program is fairly lucrative and provides a couple of different ways to receive a commission. Now that we know what to look for when evaluating different options, let’s take a look at seven popular affiliate marketing software you can use to streamline your business’s referral program. For each affiliate marketing tool option, learn its top features (like coupon codes and advanced analytics), as well as cost and user rating. Affiliate marketing programs will have terms of service you need to follow, so read the fine print. For example, your affiliate link usually will have a cookie with a specified timeframe, and some programs don’t allow you to purchase pay-per-click ads using the product or company’s name. Related affiliate marketing is the practice of promoting products and services you don’t use but that are related to your niche.

This can really make a difference to your affiliate recruiting and outreach, as you can see in this Case Study and could have the same effect on your own campaign. See what others have said in their reviews of Publisher Discovery as well. It may be that a program may work with CJ or Awin to cover US and Europe; but may need to add Admitad for Russia, vCommission for India and Accesstrade for Japan and SEA.

Occasionally, an affiliate and merchant connect organically through direct outreach. For instance, a merchant who manufactures cake pans might connect with an affiliate who writes about baking in order to get their product in front of the affiliate’s audience. The affiliate sends traffic to the merchant’s website through a link or banner. A platform's security features should be able to track sources of traffic and the number of clicks so that any suspicious activities and unacceptable behavior can be flagged and blocked, when necessary. Besides our recommended software, you may also visit software review sites and go to the official websites of the platforms to learn about their specialization.

Plus, if you don’t want to reward affiliates with money, you can opt for store credit instead. Impact is one of the best affiliate marketing platforms around, making it easy to partner with top brands like Uber, Adidas, Airbnb, and more. The brands available on the platform span across different categories such as retail, travel, fitness, beauty, financial services, and others. AffiliaXe is an affiliate network with global brands and opportunities that reach many countries and niches. The network provides an account manager to each affiliate, helping them optimize links, find good programs, and make as much money as possible. In addition, it also has a referral program where you earn 5% extra on any affiliates to refer to AffiliaXe.

Wordable offers a number of different subscription plans, from $49/month to $999/month, to help businesses of any volume find the right plan for them. Calendly is a hub for scheduling meetings in a professional and efficient manner without needing to constantly go back and forth via email. It offers a free service, as well as a paid one for $12 per seat, per month. Signing up and participating as a HubSpot affiliate is completely free, and you’re not required to have experience with HubSpot’s software.

What Are Best Practices for Working With Affiliates?

And if you already know a bit (or more!) about this topic, it’ll add more flavor to the knowledge-stew. Ideally, the niche you build your affiliate marketing efforts around should relate to your interests and those of a sizeable, underserved audience. As you brainstorm ideas, conduct research with Google Trends to discover increasing or correlating interest a niche topic.


It enables you to create, track, and optimize your affiliate marketing program management. If you still have questions about what affiliate management is, what it takes to manage a program or anything else, you can leave a comment below or click here to use my contact form and ask privately. An affiliate management system, AMS, is software that allows affiliates and brands to offer promotions, coupons, rewards, and other incentives through one central platform. Typically, AMSs are run by affiliates or affiliate networks and manage the numerous promotions and campaigns offered to a website's visitors.

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